UPDATED: I first visited here in August of 2018, came back again two months later:
The Gemini Giant is 28 feet tall fiberglass “bit Thing” named after the Gemini space program of the 1960’s, located on Historic Route 66, (it was one of the very first major highways in America, was built in the 1920’s … and is also known as the Will Roger’s Highway, the Main Street of America, or the Mother Road). This roadside attraction was built during the very beginning of the space race as a way to lure travelers off the road with a photo opportunity, in the hope that they’d stay long enough to buy a hotdog or a drink.
The statue stands directly adjacent to Route 66 (yes, really, it’s the nondescript two lane road in the picture)
and is in the parking lot of the Launching Pad restaurant (which was once a drive-in)
The restaurant was built in 1956 at which point it was a 600 square-foot shack…they actually hired Hopalong Cassidy (well, the actor who in the 1950’s played the character in a series of sixty-six movie serials based on the character, William Boyd) to come and cut the opening ribbon (Boyd is the one in the cowboy hat)
(According to the owner of the Launching Pad, who was thrilled to share the places history with me, after the show ended Boyd had gone to the studio and bought the licensing rights to the name Hopalong Cassidy for $450,000, a lot of money in those days… and in a few short years turned it around into $5 million by putting his picture and name on lunch boxes. I will note that Wikipedia disputes some of this but hey…) The new owner went on to tell me that the same family owned it for the next 50 odd years, passing it through the generations (and it was always wildly successful that whole time, open from around 7am to midnight — at least I think that’s what he said — with a staff of 20, and always doing good business) until 2010 at which point they sold it to somebody outside of the family who ran the business into the ground in the course of two short years (by buying cheaper ingredients, refusing to run the air conditioning, etc, all in an attempt to increase his profit margins I assume). As such, this Route 66 landmark business quickly went broke as its bread and butter local customers abandoned it, and has stood empty until this new owner bought it in 2017. The new owner is financing it solely from his own pocket and with any money he’s made by merchandising the image on T-shirts and bumper stickers and what not.
He told me he has licensed the image of the giant (something the previous owners never bothered to do), so that nobody else can replicate it and he has tracked down all the old recipes for their dishes and intends to have the kitchen up and running in about two months. ￼Till then, he’s filled the restaurant with a random collection of memorabilia intended to keep visitors happy.
Even without the restaurant up and running, he told me that nn a slow day he says an average of about 200 people showing up in the store/resturant, while on a fast day it’s 500 to 800 people coming in from all over the world because they’ve heard about this place. Just during the time I was there, for about half an hour at about 2:30 in the afternoon on a Wednesday, I saw a Chinese guy and a French couple stop in to check the place out, all of whom were folks that were road-tripping Route 66 on motorcycles.
Return 2 months later:
Full circle achieved. Stopped here the first time while driving from Pennsylvania (Pennsic) to San Francisco via I-80, and came back two months later while doing Route 66 in Atlanta, IL, where I came across this sign about an hour down south of here.
Had a nice long talk with the wife…. last time I met the husband… and bought two T-shirts from they. While these guys have a lot of the same Route 66 stuff other people do, the wife has also put in the effort to have a whole SLEW of T-shirts made up that commemorate THEIR store, the Giant out front and route 66 all at the same time. (My major complaint with businesses/cities along the route is that most are just lazy and order stuff that I could easily and cheaper buy from Amazon).
She apparently recognized me (although we had not met) which makes me think they saw this blog post…. and talked with me about the renovations that they’re doing. One of the things I noticed immediately was that the front rooms, which on my last visit were CRAMMED with stuff so that the tables rather than being available for customers were instead covered in collectable chachkies that were NOT for sale… which included a whole collection of expensive guitars and Blues Brothers dolls had now been cleared out… (see images from my first visit). I asked her what had become of them, “didn’t these tables used to be covered in stuff? Where did it all go?” and she took me into a back where they are creating a dedicated museum space in the back of the restaurant… which was not there last time I came.
Then she talk with me about what they’re doing redoing the plumbing and the timetables for that, and how they didn’t did not want to get funding from the 66 foundation in order to be able to pay for it, and why… but would rather do it out of pocket and owe no one. That said, she said that had done a REALLY good business this season in the T-shirts and collectables.
She said that their timetable currently is to be serving food by March, but it will be simpler stuff like hot dogs and ice cream and things of that sort, while they continue to renovate the kitchens… and that they hope to be back to full diner status maybe by November of 2019. Since that’s the end of the tourist season, they’ll be able to start up slowly, serving the local community, and then be “ready” when the tourist season begins the following spring.